About Frontier 3 Advertising

about company

Welcome to Frontier 3 Advertising. No big, isolated suburban high-rise office building for us … we’re much more comfortable down here on Main Street. We like the fact we’re all on the same floor, more importantly we’re all on the same page. Our singular focus as Grosse Pointe’s premier advertising agency is on maximizing your visibility in the marketplace and making a positive impact on your bottom line.

No juniors here. At Frontier 3 you’ll work only with seasoned advertising and marketing veterans. We know the right questions to ask. We listen carefully and rely on our experience to deliver the best value for your budget. Frontier 3 takes pride in delivering big satisfaction with small hassle.

Since our inception in 2002, our approach from day one has centered on being an advertising and marketing “partner.” We care about results. We want to know what drives a client’s business and what drives their customers. We process that information to create just the right marketing strategy to meet those needs. This approach has proven successful for our clients … as well as Frontier 3.

Thanks for stopping by! Let us know what we can do for you.

Frontier 3 Advertising
15127 Kercheval Ave
Grosse Pointe Park,
MI 48230
(313) 347-0333
Contact Us Today!

spectacular team

Babe Ruth once said, “The way a team plays as a whole determines its success. You may have the greatest bunch of individual stars in the world, but if they don’t play together, the club won’t be worth a dime.” Frontier 3’s strength is its teamwork. Together we create effective traditional and digital marketing campaigns that achieve our clients’ goals.

  • William Mestdagh
    William Mestdagh President

    Bill Mestdagh is a leader and entrepreneur. His more than 35 years in marketing sales and management has uniquely positioned him as a leader and proactive communicator. Prior to founding F3, Bill held executive positions at Federal Mogul Inc., Integrated Marketing Solutions L.L.C., George P. Johnson Company and Exhibit Works, Inc. (EWI. Worldwide). Bill is also community-minded and has been involved with Grosse Pointe Schools, Grosse Pointe Education Foundation, Grosse Pointe Park Foundation as well as the Full Circle Foundation (for special needs young adults).

  • Eric M. Turin
    Eric M. Turin Executive Vice President / Partner

    Turin’s unbridled enthusiasm has resulted in a winning record for advertising media planning and sales.  His 35+ years’ experience includes: Internet marketing, outdoor advertising, event marketing, cable TV and broadcast media. Eric keeps his focus on utilizing both current and emerging technology to achieve maximum impact and awareness. He finds the most economical ways to bring big results to our clients. He is committed to our community having served as Marketing Committee Chair / Board of Directors of the Grosse Pointe Chamber of Commerce as well as serving as Chief Strategist for politicians at our Local, State and judicial levels. Eric did his undergrad at Hillsdale College and grad studies at the University of Michigan.

  • Heather Shock
    Heather Shock Creative Director

    Heather, a graduate of The Center For Creative Studies, is a rare individual in that her skills and talents combine in a rare blend….an outstanding creative graphic designer with tremendous people skills and an outstanding account executive with tremendous creative skills.  These two abilities are usually mutually exclusive, but Heather has both sides firing.  A unique find! She brings over 12 years of graphic design and account management experience to Frontier 3.  Heather has applied her creative skills in various Medias including Print,  POS, Web and Collateral design.   Heather has created material for both large and small clients such as Chrysler, Kmart, Detroit Symphony Orchestra Hall and Imperial Marketing to name just a few.

  • Andrew Roa
    Andrew Roa Director of Digital Marketing

    Digital marketing is a rapidly changing field, making it difficult to find someone who can master all of the new techniques while maintaining a common-sense approach. Roa’s expertise in precision digital marketing including SEO (search engine optimization), SEM (search engine marketing), pay-per-click, social media, mobile, email, content marketing and more makes him well suited for the challenge. Hisbaldrige-based approach to process improvement gives him a unique perspective for digital planning. At F3, we count on him to cut through the blather and create real buzz and results. He views new media as a powerful tool that can be used to complement and complete traditional branding efforts. Every year, the importance of an online presence steadily rises … he is here to help you to the top.



  • Jody Yacobucci
    Jody Yacobucci Media Director

    Born into a radio family, Jody Yacobucci is an industry professional. Jody has worked at large and small ad agencies across the country. She brings a variety of media-buying expertise to Frontier 3 in terms of both national and local outlets. She has many years of experience working on behalf of a vast array of clients, and she has extensive knowledge in all forms of electronic media (radio, television, outdoor advertising). As a result, Jody has an uncanny ability to objectively evaluate G.R.P.s, and determine the best way to save our clients hundreds of thousands in media dollars. At Frontier 3 we are committed to the long term benefits we can bring to our customers. Jody is a valued member of our team and one reason we have happy clients.